Robbie Knievel net worth continues to spark curiosity years after his passing, largely because his name carries one of the most recognizable legacies in motorsports history. As the son of legendary stuntman Evel Knievel, Robbie carved his own path in the high-risk world of motorcycle jumping, transforming daredevil spectacle into a multimillion-dollar career.
From sold-out arena jumps to televised world-record attempts, Robbie built a brand around adrenaline, precision, and showmanship. His wealth wasn’t just inherited fame—it was earned through decades of calculated risks, ticket sales, sponsorship deals, and licensing rights tied to one of America’s most iconic stunt families.
Today, fans and finance-curious readers alike want to understand how much Robbie Knievel was truly worth, how he made his money, and how his financial legacy stands in 2026.
Bio Data Table
| Field | Details |
|---|---|
| Full Name | Robert Edward Knievel II |
| Date of Birth | May 7, 1962 |
| Age as of 2026 | Would have been 64 years old |
| Place of Birth | Butte, Montana, United States |
| Nationality | American |
| Height | Approximately 5 feet 10 inches |
| Weight | Approximately 75 kg |
| Health Conditions | History of pancreatic cancer |
| Religion | Christian |
| Education | Limited formal education due to early stunt career |
| Sports | Motorcycle stunt riding, motocross |
| Zodiac Sign | Taurus |
| Marriage or Relationship Status | Previously married |
| Children | Yes |
| Net Worth | Estimated $2 million to $3 million (at time of death) |
| Social Media Accounts | Limited official presence |
| Still Alive | No, passed away January 13, 2023 |
| Famous For | Motorcycle stunt jumps and son of Evel Knievel |
Who Is Robbie Knievel? Background and Early Life
Robert Edward Knievel II, better known as Robbie Knievel, was born into a family synonymous with danger and spectacle. Growing up in Butte, Montana, he was exposed to stunt riding almost from infancy. His father, Evel Knievel, became a global sensation in the 1960s and 1970s for gravity-defying motorcycle jumps and dramatic crashes.
Robbie performed his first jump at just four years old. By the time he was eight, he was already doing shows alongside his father. Unlike many celebrity children who struggle under legacy pressure, Robbie embraced it. He didn’t just follow Evel’s blueprint—he refined it.
Throughout the 1980s and 1990s, Robbie executed more than 350 jumps and set 20 world records. He specialized in high-profile televised events, which significantly boosted his earnings and brand recognition. Over time, he became a respected daredevil in his own right, separate from his father’s shadow.
Net Worth Overview (2026 Estimate)
As of 2026, Robbie Knievel net worth is estimated to have been between $2 million and $3 million at the time of his passing in 2023.
Since he is no longer alive, his net worth reflects accumulated assets, royalties, licensing revenue, and estate holdings rather than ongoing earnings.
His wealth was primarily built through:
- Live stunt performances
- Television event contracts
- Pay-per-view revenue
- Sponsorship deals
- Merchandise sales
- Licensing rights connected to the Knievel brand
“Net worth figures are estimates based on publicly available data and may vary.”
Although Robbie never reached the financial heights of mainstream sports superstars, his earnings were impressive within the niche but lucrative world of professional stunt performance.
Net Worth Growth Timeline
Before Fame
Robbie began performing professionally in his teens. Early income was modest, largely tied to touring stunt shows and small event appearances. At this stage, most revenue went toward operational costs—motorcycles, ramps, safety teams, and travel.
Estimated early net worth (1980s): Under $250,000.
Breakthrough Phase
The 1990s marked his financial peak. Robbie’s jump over the fountains at Caesars Palace in 1989—successfully recreating his father’s famous failed attempt—brought massive media attention.
He later jumped:
- 30 limousines
- 24 Coca-Cola trucks
- The Grand Canyon (a partial recreation jump event)
- Battleship USS Intrepid
Televised events during this period reportedly paid six-figure appearance fees.
Estimated net worth during peak years (late 1990s–early 2000s): $3 million to $5 million before expenses and taxes.
Peak Years or Recent Years
In the 2000s and 2010s, Robbie’s appearances slowed due to injuries and changing entertainment trends. However, brand value and licensing tied to the Knievel name continued to generate residual income.
At the time of his death in 2023, his net worth had stabilized around $2–3 million.
Main Sources of Income
Core Profession Income
Robbie’s primary wealth driver was professional motorcycle jumping. Unlike traditional athletes, stunt riders are paid per event rather than through league contracts.
He earned through:
- Event appearance fees
- Performance bonuses
- Ticket sales percentages
- Television contracts
Major televised jumps could bring in $100,000 to $500,000 depending on sponsorship and viewership.
Tours, Salary, or Business Revenue
Robbie toured extensively in arenas and outdoor venues. Revenue streams included:
- Ticket revenue splits
- Promotional event partnerships
- Venue contracts
These tours were operationally expensive but highly profitable during peak years.
Brand Endorsements and Sponsorships
He secured deals with:
- Motorcycle brands
- Energy drink companies
- Automotive sponsors
Corporate sponsorship significantly boosted his earnings, especially during the late 1990s era of extreme sports popularity.
Merchandise and Licensing
The Knievel name became a marketable asset. Merchandise included:
- Apparel
- Action figures
- Posters
- Autographed memorabilia
Licensing agreements contributed recurring income streams even when he was not actively performing.
Business Strategy Behind the Wealth
Robbie’s financial model relied on three pillars:
- Brand inheritance with reinvention
- High-risk, high-reward televised spectacles
- Media monetization
He understood that spectacle drives revenue. By recreating iconic jumps and adding new records, he sustained public interest. Unlike athletes bound to seasons, Robbie controlled the narrative of each performance event.
The scarcity model—rare, highly promoted jumps—helped command premium paydays.
Awards and Achievements and Their Financial Impact
While stunt performers do not accumulate traditional sports trophies, Robbie achieved:
- 20 world records
- Over 350 career jumps
- Successful Caesars Palace fountain jump
These milestones increased his market value. Media recognition enhanced sponsorship negotiations and television contracts.
Recognition translated directly into higher appearance fees and stronger licensing leverage.
Assets and Lifestyle
Real Estate
Robbie owned property in Nevada during parts of his career. Compared to mainstream celebrities, his real estate portfolio was modest but stable.
Estimated holdings ranged in the mid-six figures.
Cars and Luxury Assets
As a motorsports figure, motorcycles were both tools and assets. He owned customized stunt bikes designed for performance and branding.
Unlike many celebrities, he was not known for extravagant car collections.
Fashion, Ownership Stakes, and Investments
Robbie’s wealth was not heavily diversified into tech or venture investments. His primary asset base revolved around brand equity, intellectual property, and physical property.
Net Worth Comparison With Peers or Industry Figures
Compared to other extreme sports figures:
- Evel Knievel (adjusted estate value): Higher historical brand value
- Travis Pastrana: Estimated significantly higher net worth due to diversified ventures
- Modern motocross champions: Comparable or slightly higher
Robbie operated in a transitional era—before YouTube monetization and social media amplified earnings potential.
Controversies, Challenges, and Financial Risks
The stunt industry carries extreme financial volatility.
Challenges included:
- Severe injuries
- Event cancellations
- Insurance costs
- Changing audience preferences
Medical expenses and operational overhead likely impacted long-term wealth accumulation.
Additionally, the rise of digital entertainment reduced demand for traditional televised stunt specials.
Philanthropy and Social Impact
Robbie supported charitable events and community stunt exhibitions. Though not widely publicized as a major philanthropist, he participated in benefit shows and youth motorsports outreach.
His social impact lies primarily in cultural influence rather than structured foundations.
How Robbie Knievel Makes Money Outside Their Core Profession
Outside live jumps, Robbie earned through:
- Autograph signings
- Documentary appearances
- Television interviews
- Licensing agreements
- Brand retrospectives
These secondary income streams helped stabilize earnings in later years.
Future Net Worth Projection
Since Robbie Knievel passed away in 2023, future financial growth depends on estate management.
Potential growth drivers include:
- Documentary releases
- Biographical films
- Renewed interest in classic stunt culture
- Licensing of archival footage
If properly managed, the estate could maintain or slightly increase valuation over time.
Projected estate value by 2030: $3 million to $4 million, depending on licensing and media revival.
FAQs
What was Robbie Knievel net worth at the time of his death?
Robbie Knievel net worth was estimated between $2 million and $3 million at the time of his passing in 2023, based on career earnings, assets, and licensing income.
How did Robbie Knievel make his money?
He earned primarily through motorcycle stunt performances, televised jump events, sponsorship deals, merchandise sales, and licensing tied to the Knievel brand.
Did Robbie Knievel inherit money from Evel Knievel?
While he benefited from brand recognition, most of his wealth came from his own stunt career and event promotions rather than direct inheritance.
Was Robbie Knievel richer than his father?
No. Evel Knievel’s brand had broader international commercial success during his era, resulting in a larger historical estate valuation.
Does Robbie Knievel’s estate still earn money?
Yes. Licensing rights, media content, and memorabilia sales can continue generating revenue for his estate.
What was Robbie Knievel’s highest-paying jump?
Exact figures are not publicly disclosed, but major televised events in the 1990s reportedly earned him six-figure payouts.
Conclusion
Robbie Knievel net worth reflects a lifetime spent defying gravity and building a personal brand in one of the world’s most dangerous professions. Though he never reached billionaire status, he achieved something rarer—longevity in a high-risk field where careers are often cut short.
His estimated $2–3 million fortune represents decades of calculated risks, televised spectacle, and brand licensing. More importantly, his financial legacy is intertwined with American stunt culture and the enduring power of the Knievel name.
As renewed interest in extreme sports history grows, Robbie Knievel net worth remains a testament to how performance, branding, and media exposure can transform daredevil passion into lasting wealth.
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Natalie Foster contributes as a writer at WorthQlix.com, delivering informative articles built on careful research and clarity. She focuses on producing content that is accurate, accessible, and valuable for readers seeking straightforward explanations.

